Our Story

India has some of the world's richest textile traditions.
Yet, contemporary fashion rarely gives them a new form.

LabelShan exists to change that.
 

We take Indian textiles and reimagine them through contemporary silhouettes
creating pieces that feel rooted in where we come from but made for how we live today.

I started LabelShan with one simple belief:

"Indian heritage shouldn't just be preserved. It should evolve."

Because loving where you come from doesn't mean dressing like the past.

"It means carrying it forward."

-MONISHA SHETTY